David Haynes sits down with Gina Thorsen, President and Co-Owner of Stormy Kromer, one of the most well-known and successful UP brands and manufacturers–most notably for the original Stormy Kromer cap.

Thorsen discusses her background having been born and raised in Ironwood, how her career got started, some of the unique aspects of the Stormy Kromer company, and her perspective on some of the issues facing the rural UP.