The UP Should Embrace Winter in 2020 to Prevent the “Twindemic”

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Photo: ©Justin Carlson
Photo: ©Justin Carlson

“Rural Voices” shares cultural, educational, economic and artistic views of people who have lived and thrived in the Upper Peninsula. Each of our authors in Rural Voices may be living here in the U.P. or living someplace around the globe, but the U.P. is an important part of who they are and what their beliefs and values are today. Rural Voices wants to share the voices of our neighbors and friends about life and experiences in the UP. 

Throughout the COVID-19 pandemic, public health officials have been clear about one thing: doing things outside is the safest way to socialize.

The good news is, people have largely embraced this advice. Campgrounds across the UP have been full, and viral photos of closed streets turned into outdoor cafes have dominated social media, making parts of New York City look like Paris.

The response to these adaptations has been overwhelmingly positive, with many people demanding they continue even after the disease has been defeated.

But it’s now September, and in the northern part of the world, winter is coming, and people will soon be dusting off their coats and boots to prepare for the impending cold.

The bad news is, the pandemic is not over, and with flu season on the horizon, we are facing the prospect of a “twindemic.” This means that the normal summer-fall transition from people enjoying whitefish on the patios of their favorite restaurants to sipping cups of coffee in a cozy cafe is not ideal.

So I have a modest proposal. For those of us living in colder parts of the world, including my fellow Yoopers, let’s embrace winter in 2020 and continue our outdoor lifestyle as much as possible.

There is a lot of work to do, however, to make this possible. To start, local bars and restaurants should consider adapting their existing outdoor seating. This can be done through traditional means such as heat lamps and wind-blocking materials, but also more creatively by providing sheepskins to sit on or even encouraging patrons to wear ugly Christmas sweaters.

Although these initiatives will largely be driven by the private sector, public sector support has a role to play. Municipalities that granted outdoor seating exemptions should consider extending them if requested by businesses, and perhaps provide grants to make these seating areas more suitable for the weather.

Local governments should also consider making more outdoor spaces accessible to the public such as outdoor skating rinks, ski trails, Christmas markets, and supporting the organization of outdoor festivals.

In fact, a UP-based organization called the Winter Cities Institute already provides advice for local governments looking to embrace winter and provide more infrastructure for people to be outside during the colder months.

The UP already does some of this very well. The UP 200 sled dog race in Marquette is one of the best events of the year, and it happens in the middle of winter. On the western end of the UP, people gather to watch ski jumping while enjoying a hot cup of cider (or something stronger).

And of course, who could forget the Winter Carnival every year in Houghton, a perfect example of people embracing the cold.

So let’s double down on embracing winter, and make 2020 the year we don’t mind putting on an extra pair of gloves to see family and friends.

This is the best chance we have to continue living a normal social life and avoid the dreaded prospect of locking ourselves in our homes.

bold fix

Alex Wellman

Alex Wellman lives and works in Tallinn, Estonia, for the country’s e-Residency program, an economic development project that has contributed 30 million euros to the Estonian economy. Alex is originally from the Upper Peninsula and is a graduate of Northern Michigan University. He is passionate about remote work and the possibilities for rural areas to build thriving local tech and business ecosystems.


  1. Darryl Miglio on September 16, 2020 at 11:31 am

    Great ideas!

  2. Patrick Coleman on September 16, 2020 at 1:12 pm

    Nice article and thanks for the mention of the Winter Cities Institute. I am currently preparing a guidebook for the MEDC on this very topic! B

  3. Karen Pauls on September 16, 2020 at 2:32 pm

    A good read about winter fun from many years ago is a book by Arthur Ransome, Winter Holiday.
    He sailed on the Baltic Sea and of course in the Lake District of Great Britian.
    So many sailing stories and good advice that still applies today.

  4. Cary Gottlieb, President, Noquemanon Trail Network on September 16, 2020 at 2:58 pm

    The boom of winter/fat tire biking should also be highlighted. This summer brought large numbers of single track users (bikers, hikers, and runners) to camp grounds and food retailers (courtesy of the Noquemanon Trail Network and Range Area Mountain Bike Association (RAMBA)) in Marquette County. The same will be true this winter. Encouraging and supporting the trail networks, by municipalities and commercial establishments, will encourage that much more tourist traffic in the area.

  5. UPdrafter on September 16, 2020 at 10:27 pm

    Hope we get a solid winter this year but I would not bet on it. *fingers crossed*

  6. Gregory on September 17, 2020 at 6:20 pm

    I am originally from the UP.

  7. Deborah on September 18, 2020 at 12:06 pm

    Thought provoking and oh so fun!

  8. F. Tiefry on September 18, 2020 at 1:09 pm

    Great idea!! My sentiments exactly! Scandinavian countries eat outside in cold weather…
    How interesting to work in Estonia!

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